WORK a collection of design projects BRANDY COHEN
Hello My name is Brandy and I create for a living Brand Guru Designer Lover of Typography C R E A T I V E B R A N D P R O C E S S studio bluesky com brandy studio bluesky com 770 888 5210 linkedin com in stublubrandy
D E S T I N AT I O N TELLURIDE TA M A R A C K ANGEL FIRE
Club Membership Book 13 25 x 8 5 Membership book membership enclosure documents CLIENT TELLURIDE SKI GOLF CLUB S T R AT E G Y A custom carrier with a string and button closure housed a linen covered hardbound book and club documents The design featured the textures and imagery of Telluride s storied past along with the timeless natural beauty of the destination The intent was to create a piece that the user would keep This book garnered a 23 increase in Club membership
Club Advertising Advertising that featured prime benefits for membership CLIENT TELLURIDE SKI GOLF CLUB
Brochure 11 x 8 40 pages 3 unique covers targeted to National Regional and General segments CLIENT TELLURIDE SKI RESORT S T R AT E G Y After an in depth brand review an archetype took shape a hybrid of the explorer magician This resulted in design and copywriting that were emblematic of those characteristics This was the first major roll out in this campaign
Display Advertising National Publications CLIENT TELLURIDE SKI RESORT FULL THIRD Strategically placed full and third page ads were often run together so that they garnered the most impact Spreads were also placed in publications SPREAD
Trail Map 24 x 11 875 CLIENT TELLURIDE SKI RESORT
Brochure 6 x 10 20 pages CLIENT TAMARACK S T R AT E G Y In an effort to overcome negative news that had surrounded the resort s financial and operational past we decided to focus the marketing on the people of Tamarack We built a feel good campaign centered around the Tam Fam which included those calling Tamarack home and individuals loyal to the destination We used terms like Tamitude to give it a unique voice The campaign has resonated with the public and gained favorable press
BILLBOARD
Promotional tshirt series CLIENT TAMARACK
Exhibition Design 18 x 9 875 wall graphic featuring all passholder names CLIENT TAMARACK S T R AT E G Y To thank the Tam Fam an oversized graphic was created and placed in a prominent area of heavy foot traffic at the resort This visual wall featured the names of passholders and thanked them for being part of the Tam Fam People were encouraged to find their name and engage with the display It was a success and garnered measurable social interaction tamfam
Restaurant Identity Branding Multiple Dining Facilities CLIENT TAMARACK signage menu menu boards
Direct Mail Campaign Variable Data multiple format targeted to 2 distinct audiences CLIENT TAMARACK APPROACH Tamarack launched a multi faceted pre season campaign targeted to past and current season pass express pass card holders Variable data was used in the printing process along with a messaging targeted to the individual
Button Series Email CLIENT TAMARACK RESORT
Event Marketing identity deliverables for the world championship event CLIENT ANGEL FIRE RESORT
poster series visual system
Event Marketing identity deliverables for beer and motorcycle event CLIENT ANGEL FIRE RESORT
Banner Ads Stay Ski PPC CLIENT ANGEL FIRE RESORT 300 X 250 728 X 90 160 X 600
Costco Promotion POS for Winter Lift Lodging CLIENT ANGEL FIRE RESORT card palette skirt
BILLBOARD
AD TECH CENTRO CRITEO C U LT U R E I Q
Branding for DSP Event Identity landing page certificate workbook and event collateral CLIENT CENTRO
White Paper Info Sheets Document detailing Ad Fraud and the Info sheet introducing the Centro Platform CLIENT CENTRO DEFINING AD FRAUD So how do we de ne fraud Here s a simple de nition Ad fraud is the practice of serving digital ads that have no chance to be viewed by a human user or which misrepresent their actual intent This de nition excludes low viewability low quality or poor performance These are quality problems that must be addressed differently Broadly speaking there are two types of fraud non human and human Non human traffic originates from bots which generate the bulk of fraudulent traffic But a signi cant amount of fraud also originates with human traffic especially in cases where ad inventory is being misrepresented GAME OF BOTS Bots are the leading cause of ad fraud They are the focus of most anti fraud companies as well as the most media attention and industry research Put simply a bot is a piece of software that performs automated activities on the internet to simulate user activities when in fact no human actors are present Bots are not necessarily malicious Many bots provide useful services For example all search engines use bots to crawl web pages scan their contents and place them into search engine indices Bots can also perform contextual classi cation such as the contextual targeting available on DSPs from companies like Peer39 Proximic Grapeshot and comScore Ad fraud bots are another story Simple bots are fairly easy to detect and lter They tend to display clearly robotic behavior such as visiting pages faster than humanly possible More sophisticated bots never identify themselves as such because their creators want them to be perceived as human Some have been observed to replicate human behavior by recording actual mouse movements to avoid detection When a bot simulates human behavior it is probably a part of a botnet A botnet is a collection of computers running bot software usually infected home computers You may have up to hundreds of thousands of computers whose users are unaware that in the background they are running malicious software that sends spam emails and generates fake web traffic OF HUMAN FRAUDSTERS Not all fraud traffic is bot traffic Some is of human origin Human fraud includes click farms invisible or stacked ads spoo ng laundering and unintentional navigation where the ad is hard to nd but still viewable perhaps by scrolling to the page bottom in this case there is no way for a human to ever see it The ad may be positioned in an area that can never be scrolled to or under other ads The latter are called stacked ads Multiple pieces of ad code are layered one on top of each other like sheets of paper Each sheet has content but the user can see only what s on the top Click farms One of the simplest ways of generating fraudulent traffic a click farm is a group of humans intentionally working to in ate impression or click counts on a site These schemes are often called paid topromote or paid to click They may be billed as a legitimate work from home opportunity The people doing the clicking receive low pay to visit websites and generate impressions and clicks This traffic is of no value to the advertiser since the users have no interest in the ad Spoo ng In some cases the site domain may misrepresent actual site content For example a porn or piracy website with pirated TV or movie content may claim to be CNN com Such undesirable sites are generally not allowed to Invisible ads A more sophisticated form of human fraud traffic is the serving of ads that are invisible Unlike an ad with low viewability THE MANY FACES OF 2 DIGITAL MEDIA OPERATIONS 3 AD FRAUD Executing digital media today tends to be complicated time consuming and chaotic Negotiations approvals data collection and analysis are often handled by disparate unconnected systems or even worse stored in spreadsheets and inboxes AND HOW TO PROTECT YOURSELF Without a cohesive sustained view of the entire digital media process too much time is wasted dealing with mistakes cost overruns and billing issues Media specialists often forfeit the chance to add strategic value And agencies risk losing business participate in ad exchanges and are likely to be blocked by buyers Misrepresentation gives the site a false appearance of real value Spoo ng is possible whenever ad exchanges allow users to override the automatic detection of an impression s domain of origin White Paper SOFTWARE TO AUTOMATE An IFRAME is something you can put on your web page that allows you to load another page s content inside it The problem is it s not obvious that an IFRAME is being used to show this ad on a piracy website or some other website that can t directly join an ad exchange Laundering Inventory laundering happens when operators of an undesirable site decide to serve ads on a shell website They might create a generic site that looks like an authentic cooking blog for example On the domain for this site they might put a simple HTML le that contains nothing other than the ad code from an ad network or exchange They also put this ad code on the real cooking blog to make it look like a normal website so that it passes any sort of human audit when being approved by networks and exchanges But what s really there is a single page with nothing but an ad on it and an IFRAME which is like a little window to another web page Unintentional navigation Unintentional navigation includes such techniques as zero click traffic pop unders and pop ups It may also be caused by unwanted browser add ons toolbars or extensions that redirect users In each case the page or website is loaded without the user intending to go there As a result it is possible to generate ad impressions involving actual human users even though the users had no intention to go to the page Auto playing video ads may be run in pop under mode so that they are never seen by the user Such ads may be set to automatically refresh while the user is watching a TV show on a piracy website This is one sneaky way to generate a great deal of video ad inventory How big is the human fraud problem One word huge At Centro we have identi ed and blacklisted over 3 000 domains that are feeding this kind of traffic into the ad exchanges After blocking these domains we have seen inventory volume on certain exchanges drop by 50 percent or more It s impossible to be creative and do the best work for clients when you are stuck in the weeds Media Manager Digitas MISREPRESENTATION AND QUALITY Low quality sites may or may not be fraudulent but low quality can be warning sign Among the potentially fraudulent techniques associated with low quality are site bundling ad injection and arbitrage content and when it detects an ad being loaded it swaps out the code for its own This deprives publishers of legitimate revenue from their ad units siphoning it to the toolbar authors instead Site bundling Site bundling involves cases where the domain is masked so that the true domain is not revealed to the buyer by the ad exchange This may not in itself be a problem Some premium publishers choose to hide their domain when they sell inventory through ad networks because they want to avoid channel con ict Unfortunately this makes it possible to slip low quality or undesirable traffic into the mix without the buyer s knowledge If an ad network sells all of its inventory under adnetwork com or through subdomains like news adnetwork com there may be no way for the buyer to tell whether the site list matches the inventory actually being sold Arbitrage Arbitrage happens when someone buys an impression via real time bidding then immediately resells it into another ad exchange When an impression is resold multiple times through a series of ad networks it becomes very difficult to tell whether or not it is highquality legitimate inventory In some cases for example the arbitrage buyer buys a display ad spot then loads in a small video player containing some stock content which is then sold as an in stream video ad on video exchanges This is certainly not what buyers had in mind When they speci ed in stream video inventory they didn t mean in a banner somewhere at the bottom of a page that probably is not viewable Ad injection In this type of low quality traffic browser add ons or toolbars are created with extra code that unbeknownst to the user may either replace existing ads or add new units to a web page As the user loads the page in a browser the plug in or the toolbar reads the 4 5 WELCOME TO THE MODERN APPROACH TO DIGITAL MEDIA OPERATIONS Centro Platform gives you greater visibility into every key aspect of your digital media operations By connecting teams transactions and business data all in one place you can unlock productivity and boost performance Teams move quickly and with con dence Decisions are more informed With Centro Platform your entire business is better equipped
Website Responsive website CLIENT CENTRO
Infographics Turning data into infographics for generational behaviors CLIENT CENTRO S T R AT E G Y This was a series of infographics created to visually show data based on generational behaviors These were shared with marketers who would then know how to best plan their ad buys and marketing plans Centro wanted to use imagery of people instead of a traditional approach with illustrations
Emails Enewsletters Templates created for events and news CLIENT CENTRO
eBook an eBook about Video and how it impacts digital marketing CLIENT CENTRO DO YOU KNOW DIGITAL VIDEO Let s begin this story with an introduction to the main character digital video You may think you know this character but a lot has changed in a short amount of time The numbers show that how and where we consume video is evolving and advertisers are adjusting accordingly Let s take a look Where we watch is moving from live and DVR TV to smartphones and connected TV in a big way DO YOU KNOW DIGITAL VIDEO BY 2018 Connected TVs Digital video are projected to be in 75 of households is projected to be a 13 05 billion industry 00 01 CHANNELS FORMATS AND A RECORD BREAKING RACE THIS IS VIDEO IN 2016 CUE CONNECTED TV Here s where connected TV enters the scene Connected TV is the new kid on the block exciting and a little mysterious Yet 65 of households have one so the advertising potential is huge and the need to understand it is urgent There s still confusion over what exactly connected TV CTV is so let s clear that up now Connected TV is simply a TV that s connected to the internet enabling users to access streaming digital video content Smart TVs gaming consoles Blu ray players and over the top devices like AppleTV and Roku all fall into the connected TV bucket Net ix YouTube HBO Go and Amazon are the leading apps in terms of viewership There are a growing number of ad supported apps with high quality professionally produced content that are also worth considering The Bene ts of Connected TV There are several bene ts of running video ads on CTV It s a premium brand safe environment where ads run in HD quality content Over 90 of the ads are viewed during live or long form content CTV video ads are 100 viewable and in stream placements are full screen just like traditional TV and have limited skippable ad options Another bonus is that there is less clutter in the CTV environment and ad pods are shorter than live TV This means fewer commercials are aired and each ad is more memorable CTV also gives you the opportunity to reach multiple viewers as opposed to the one on one experience of desktop and mobile CUE CONNECTED TV 11 06
System Design Criteo Communications Academy identity and Certification CLIENT CRITEO c e r t i f i c at i o n
One Pagers Documents used for marketers guiding them through technology changes including localization CLIENT CRITEO Removing Criteo Click kTracker from AdWords Criteo Predicti t ve Search Google Shopping Best Practice es Criteo Audience n MatchBETA Ma geschneiderte Zielg gruppen erstellen und targeten Criteo Predictive Search will be retired on January 31 2018 We ve prepared this guide of Google Shopping management best practices for your consideration as you transition to managing your account If you have any questions about the most effective way to set up your Shopping campaigns for future success reach out to your Account Strategist who would be happy to help Criteo Predictive Search will be retired on January 31 2018 As a part of this change technology associated with the solution will also be retired including ClickTracker This guide will walk you through removing Criteo s ClickTracker from your Google Shopping account If you wish to continue running your Google Shopping campaigns that Criteo created you ll also need to check that the Criteo ClickTracker is removed from the campaign tracking template In order to ensure your Google Shopping ads continue to work as intended it is critical that ClickTracker be fully removed from your Google Shopping campaigns by January 31 2018 Viele eurer Bestandskunden lassen sich ber relevante Produktbotschaften zur ckgewinnen Doch wie sprecht ih hr Zielgruppen auch jenseits eures normalen Retargeting Pools effektiv an E Mail hat sich dabei zwar bew hrt und bietet einen starken ROI doch die niedrigen ffnungsraten zeigen zugleich wie leicht dieses Medium bersehen wird Existierende L sungen f r Display Ads die CRM Daten nutzen bleiben oft hinter ihrem Potenzial zur u ck Sie sind nicht in der Lage eure Kunden online zu finden und o oder verf gen nur ber ein begrenztes Inventar au erhalb der Walled Gardens Criteo Audience MatchBETA Click kTracker is a compon nent of Criteo Predictive Search that works through a redirect associated with your Google Shopping ads ClickTracker allows Criteo to track clicks from Shopping ads to your site while using the solution n ber eine Criteo Audience Match Kampagne k nnt ihr eure K ufer zielgenau ansprechen und zur ckgewinnen mit dynamischen Display Ads auf regul ren oder mobilen Websites bzw in Apps Die flexib ble L sung f r das Commerce Marketing integriert sich vollst ndig in eure existierenden To ensure your products have the best chance of appearing To in Goo ogle Shopping Ads spend time maintaining accurate updated product data Not only will doing so help you maximize campaign performance but it will also create a consistent experience for your shoppers as they visit your website and complete their purchase Retargeting und E Mail Strategien Sie verbindet marktf hrende Matching Raten mit maxim i aler Reichweite Submit a compliant feed Con rm that all required elds are lled in and that errors are resolved More information Why Rem move ClickT Trracker Since ClickTracker is a redirect all links with ClickTracker included will point quickly to Criteo before send ding traf c to your site ClickTracker will not be supported after January 31 2018 so all clicks that redirect to Criteo rst will go to an error page Once you remove ClickTrackerr clicks will be sent directly to your site or to another redirect based on your third party tools english 1 Niedriger Traf c im November Die K ufer warten auf Rabatte und Sonderangebote 2 Das ndert sich in der Woche vor dem Black Friday Die K ufer f llen jetzt ihre Warenk rbe mit Produkten 3 Die Sales steigern sich bis zum Cyber Monday Danach bleiben sie auf hohem Niveau bis der Spitzenwert am 20 Dezember erreicht wir w d 4 Nach hohem e Kaufvolumen g nnen sich c die K ufer nach dem Cyber Monday und nach Weihnachten erstmal eine Verschnau ufpause Sche h dule your feed Goo ogle requires that feeds be refreshed in Goo o gle Merchant Center at least once every 30 days More information 2 4 3 Enhance your feed Use Google s Feed Rules to adjust existing feed data to meet speci cations Mor M e information 1 Dia agnose errors Ensure the health of your feed and quickly addresss problems by monitoring the Diagnostics section within your Google Merchant Center account More information german english
Case Studies Migrated all case studies to new Criteo brand CLIENT CRITEO Success Story Success Story US Matttress nearly triples Y YoY Yo oY o Y Go G oo og gle Shopp pin pi ng reven evenue ue with Cri rite teo Pre redicttivve eS Se earch For JTV V Crit iteo Cu Customer Acq cquisittion settss tthe he bar fo orr e ef f cie ciency and CPC Results Results Criteo Predictive Searc ch nea arly trip pled YoY revenue and delivered Head to head test shows Cr C iteo Customer Acquisition su urpasses all other platforms and d customerr pro oje ections Chall l enge g Increase in AOV JTV Jewelry Tel elevisi sion is the leading retailer er of jewelry and gemstones in the United States The multi screen retailer is continually looking for ways to grow market share in the jewelry industry by bringing in new customers increasing purcha ase frequency and growing g share of wallet Long term the team also wants to enga g ge younger consumers to creatte e tomorrow s jewelry sho hopp ppers Increase in ROAS Challlenge g As part of that overall growth strategy JTV em mbarked on a bra and awareness in nitiative with the goal of driving new w unique visitors witthin relevant audience grou ups all at a cost ef cient n CPC US Ma attress is the largest online mattress retailer in the world with more than n 500 0 000 custo omers in the United Sta ates alone Until 2015 the com mpany was managing its Google Sho opping b bids in hou use stru ucturing g bids do d wn to th he bran nd model el level with SKU level bids only for top sellers in th he grroup US Mattress was lo ook king forr a way to cost effectively scale volum me and increa ease reve enue e for its Google Shop pping pro ogram m while e impro oving performance for its top p selling g mattress models Criteo conducted an audit for the co c mp pan ny tha at showed th hat an automated end to end approach could increase revenue by at least 20 Solut luti luti lu utiion Solu lution JTV ran a multi faceted test of brand awareness channels during the summer of 2017 17 experimenting with in uen n uencer mar arketing disp splay marketting paid sso ocial media and nd other tact ctics cs The team tte ested out ut a wide array of platfor forms s including the he new ewly launc nched ed C Crrite eo o Custom omer er Acquisition so oluttion As G Google s performa ance e slo owss and Ama m zon n s market share c continues to o grow the innovattive to ools Criteo provides for or dig igital market eters rs are increasin inglyy vallu uable le Cra aig ig M Shie elds VP of ec commerrce e JT V JTV has b JT bee een successfully runnin ning C Criteo Dynamic mic Retargeting ng for more than ve ve years ars using C Criteo campaigns in co conjunc nction with lead gener neration effor orts to keep shoppers engag gaged w ga wiith JTV online Neve vertheless it had ad modest ambi bitions for its experriimental u up pper ffu unnel campaigns llo ooking ssim imply to drive awareness w wiithou utt ssp peci ci c conver ersio ion KPIs in in mi mind Butt Cr C iteo Customer Acquisition immediately exceed eded expectations out utpe performing every other platform tested ed in terms of ef ciency and nd CPC T The he c co om mp pany ny has since seen en a lift in online ne business tthat hat surp pa assed alll iin a ntern rnal m mod odels a positi tive indi dica cation on th that the he C Crriteo Custom omer Acquisition on campaign gns are paying off JTV attribut butes sso om me e of this success to C Crriteo eo s abi bility to deliver er highly relevant n ne ew traf c f c a and nd then follow up with Crriteo C eo D Dyyna nami mic Retargeting to move shop hoppers d do own tth he fun unnel Becau use se of that suc cc ce esss JTV incre ea ase se ed d budget with Cr Criteo by 60 makiin ng C Crriteo the team s largest prospecting inves estm tment t Heading into the the 2017 holiday seaso Hea son JTV plan ans tto o iin nves est even more iin nC Crrite teo campaigns migrating to the late test versio sion of C Crrit iteo C Cu usto tomer A Ac cquisi sition and nd pairing ing C Criteo eo rem emarketing ng with CRM data to serve highly perso so on nalized zed and relevant a adv dvertising to each cu ustom tomer seg egme ment US Mattress brought C Crriteo Predictive Search on board to aut utomate and nd optimize its entire Google Shoppi ping ng program using ng machine ne learnin ing to maximize ze rre even enue and ef ciency Criteo transf Cr sformed US Mattres ess s s rem mar ark ke eting lists RL RLSA We are b be ene ting from spend nd ef ciien ncy by leveraging Criteo Predictive e iint nto a robust remarket eting program to value each user er Searc ch an and signi cantly more more revenue e Criiteo ss solution aduutaom ates et a bi individu lly and to sse bid to match each use err ss likelihood bidding at the SKU level and leverages precision targ gettinogf m soakw ingeacpaun rchase e They saw a 21 increase in AOV driven bettter understand which customers will make purcha aseby drncin shilile st bsya rentur re u inan gnusfeoc rc s u wh w still gain nin ing sig sig gn ni cant growth fr from on shoppers with hig i her ave errage order value e ne n ew use sers C Cr Criiteo also o helped US Mattres ess ensure re that at every produc uct in tthe he catalog recei ceive ved iitts own b biid drawing on over Bohan Huang g Marketing 4 M0an S M siaggnearl sUto acacu ctutrraete tses ly p prredict tthe he value alue How USS Mattress was able to rest ea e sy with Criiteo Pre edictive Search h Precise product speci c biids based d on over 40 signals to predictt the value drove co onversions In addition to historical datta machine learned algorithms levera aged d feed data such as titles price points and brands to understand how eac ch product characteristic afffected a pro odu uct s value How It Works Fund und Your A Ac ccou unt Choo ose Campaiign Pro r ductts Funds appear in your account with t in 24 hours Select SKUs to engage shop oppers as they brro b owse across ecommerce sites Place Bids P See 360 0 of At A trib buttion See yourr ads d live on retail websites in minutes Connect shopp ppers with thei eir purchases across a network of 50 ret etaill sittes Dyna am mic granular remarketing lists re engaged users and d ensured more budget wass spentt on those who werre mosst likelyy to co convert Responsive campaigns lifted the burden of manual manage gement and the Critteo team pro ovided consistent performa m nce End to end automation automatically adapted the feed setting budgets and d structure e to ensu ure the account was con n gured to allow forr the mostt optimal precise bid decissions Criteo NASDAQ CRTO the leader in commerce marketing is building the highest performing and open commerce marketing ecosystem to drive pro ts and sales for retailers and brands 2 700 Criteo team members partner with 16 000 customers and thousands of publishers across the globe to deliver performance at scale by connecting shoppers to the things they need and love Designed for commerce Criteo Commerce Marketing Ecosystem sees over 550 billion in annual commerce sales data Criteo NASDAQ CRTO the leader in commerce marketing is building the highest performing and open commerce marketing ecosystem to drive pro ts and sales for retailers and brands 2 700 Criteo team members partner with 16 000 customers and thousands of publishers across the globe to deliver performance at scale by connecting shoppers to the things they need and love Designed for commerce Criteo Commerce Marketing Ecosystem sees over 550 billion in annual commerce sales data For more information please visit www criteo com For more information please visit www criteo com
Banner ads Localization German Japanese French CLIENT CRITEO
Banner Ads PPC ads CLIENT CULTUREIQ 300 X 250 728 X 90 328 X 50 300 X 600
Banner Ads PPC ads CLIENT CULTUREIQ 300 X 250 728 X 90 328 X 50 300 X 600
OTHER IDENTITY VEHICLE WRAPS WEBSITES POSTERS SOCIAL
Appointment Cards CLIENT Hope Humor Therapy S T R AT E G Y The client wanted to establish a unique position for their practice This is a therapist for women A series of sayings that spoke to her quirky sense along with a bold color palette were used for appointment cards The thought that therapy can be a fun process was conveyed throughout the branding
Identity CLIENT Hope Humor Therapy
Website CLIENT insightCuba
Digital Evite custom facebook page and digital invite CLIENT PALMASOLA
Identity Website eCommerce CLIENT PLANET EARTH HYDROPONICS
Identity Website CLIENT SANTA BARBARA PAINTING
Vehicle Wrap Vehicle wrap Ford Explorer CLIENT ANGEL FIRE RESORT driver side SAME ON PASSENGER BUT MIRRORED VIEW front view rear view
Vehicle Wrap Vehicle wrap Subaru Forrester CLIENT DUTCH MONKEY DOUGHNUTS
Social Contest custom facebook page and contest CLIENT Golden Isles FAN GATE CONTEST
Social Contest custom facebook page and contest CLIENT Sea Island Father s Day o v e r l ay f o r p i n t e r e s t contest
ADDITIONAL BRANDING
ADDITIONAL BRANDING
RESTAURANT BRANDING
PHOTO EDITING BEFORE AFTER
ORIGINAL
Photo Editing Photo edit for general marketing usage EDITED PHOTO REQUEST The client gave me the original image thinking it was unusable but with some editing and inside knowledge of the area I was able to make it a signature image widely used in marketing
Photo Editing Photo edit for real estate proposal ORIGINAL PHOTO REQUEST The client asked for the following edits for the purpose of presenting to a prospective investor on how to increase their ROI EDITS backsplash white cabinets new hardware new black appliances new countertops wall color refinishing of hardwoods track lighting EDITED
Photo Editing Photo edit for real estate proposal ORIGINAL PHOTO REQUEST The client asked for the following edits for the purpose of presenting to a prospective investor on how to increase their ROI EDITS transition the exterior to a cape cod style mansard style roofing white window trim red doors white fencing new slate wall color cleaning up of parking lot cleaning up of landscaping EDITED
INDUSTRIES FOCUSES The following is a partial list of clients past and present Resorts Non Profit Organizations Crazy Elk Pizza Telluride Ski Resort Bronx Bethany Community Corp Gold Hill Gallery Angel Fire Resort Cross Cultural Solutions Buen Tiempo Tamarack Resort Tahirih Justice Center Mile High Cantina Lodging Hospitality Real Estate The Peaks Resort Spa John Burchmore Mountain Lodge Telluride Steve Catsman Software Technology Inn at Lost Creek Stephen Cieciuch Geotext Translations San Sophia Bed Breakfast Peaks Real Estate Sotheby s Smartling The Bon Ton Telluride Association of Realtors Centro The Liberty Palmasola Highland Pet Co Criteo ResortQuest Retail Dining Telluride Resort Lodging Lustre Gallery Telluride Conference Center Zia Sun Travel Tourism Swanky Buckle insight Cuba Festivals Events Heritage Apparel Masala Expeditions Mountainfilm Alpenglow Beauty Wild West Foundation Steaming Bean Coffee Movies under the Stars Legends Classic Film Festival Elements Lizard Head Theatre Allred s Town of Mountain Village Tomboy Tavern CultureIQ
SKILLS Following are a list of capabilities along with my comfort level using different programs Naming Guest experience design Invitations Logo Identity Internal Communications POPs Signage wayfinding informational Media kits Social media contests Advertising print digital Membership tools documents Annual reports Shopping bags collateral Menus menu boards Infographics Exhibit design Promotional products Websites Billboards Systems design Posters Vehicle Wraps Brochures eCommerce Email campaigns Newsletters Fundraising kits QUARKXPRESS E XP E RT ADOBE PHOTOSHOP E XP E RT A D O B E I L L U S T R AT O R E XP E RT A D O B E A C R O B AT D I S T I L L E R E XP E RT ADOBE INDESIGN P RO F I CI E N T MICROSOFT WORD I CAN MANAGE MICROSOFT POWERPOINT NOVICE BUT I M LEARNING PROFICIENT USING W R IK E BASE CA MP T R E L LO
KEEPER OF BRANDS 770 888 5210 brandy studio bluesky com studio bluesky com linkedin com in stublubrandy